AI Content & Creative Lead

Develop and lead comprehensive content strategies integrating consumer psychology, data insights, and brand storytelling.

Spearhead AI-driven content creation workflows, generative AI tooling, and creative automation pipelines for D2C growth.

Lead cross-functional creative campaigns across digital advertising, social media, landing pages, and email marketing.

Optimize creative performance, conversion rates, and engagement metrics through continuous A/B testing and analytics.

Direct in-house copywriters, visual designers, and multimedia creators to maintain premium brand identity.

Monitor emerging AI marketing tools, prompt engineering methodologies, and automation frameworks to scale creative output.

Compensation:

Salary: ₹20–30 Lacs PA.

Bachelor’s or Master’s degree in Marketing, Communications, Mass Media, English, or related disciplines.

3-5 Yrs of proven experience leading creative strategy and content production in a D2C/e-commerce or high-growth digital brand environment.

Hands-on expertise with generative AI platforms, prompt engineering, and creative automation workflows.

Strong understanding of consumer behavior, digital marketing funnels, and performance analytics.